JA International Trade Challenge Workshop


The FedEx Express/JA International Trade Challenge is a competition aimed at nurturing the entrepreneurial spirit and business skills of students in the Asia Pacific region since 2007. At the Challenge, 2 students will form a team and they will create international market entry strategy plans for given products to a target market. The International Trade Challenge 2021 – Asia Pacific Finals was held virtually with student delegates from China, Hong Kong, India, Indonesia, Japan , Korea, Malaysia, Singapore, Philippines and Vietnam.

The JA International Trade Challenge Workshop provides a unique opportunity for students to learn about international trade and gain hands-on experience under the guidance of business advisors.  Participants will have the opportunity to represent Hong Kong at the annual Asia Pacific International Trade Challenge.

Program length(OLE learning time): 3 hours 

Target participants: Form 4 to Form 6

Language: Cantonese or English

Program Format:

  • Face to face program: Half-day workshop led by business volunteers in a host school
  • Online program: Half-day workshop led by business volunteers and conducted at online platforms

“We have learnt from the strengths of other Asia Pacific teams in terms of their knowhow in using technology for multi-media presentations, and their presentation skills in targeting the needs of the audience. The experience has encouraged us to keep improving ourselves.” – ITC Student